Terms of Service

Last updated: 10 July 2026

These terms govern your use of Stravax Engage. Please read them carefully. By creating an account or using the platform, you agree to them on behalf of the business you represent.

1. Who we are

Stravax Engage ("Engage", "the Service") is operated by Stravax Group LLC, a company registered in the United Arab Emirates (licence 2537844.01), with a registered address at Shams Business Center, Sharjah Media City Free Zone, Al Messaned, Sharjah, UAE ("Stravax", "we", "us"). In these terms, "you" and "Customer" mean the business that holds the account.

2. The Service

Engage is a WhatsApp engagement platform: a shared team inbox, opt-in marketing broadcasts, automation, Shopify abandoned-cart recovery, and lead and conversion tools (CRM and Ad Sync). It runs on Meta's official WhatsApp Business Platform. Available features depend on your plan and are described on our website and in the app.

3. Eligibility and accounts

Engage is for business use only. You must be at least 18 and authorised to bind your business. You are responsible for the accuracy of your account information, for keeping credentials secure, and for all activity by users you add to your organisation. Each organisation is a separate tenant; you may not access another tenant's data.

4. Acceptable use and WhatsApp policies

You are the sender of your messages and are responsible for them. You agree to comply with Meta's WhatsApp Business Messaging Policy, the WhatsApp Business Terms, and all applicable law. In particular:

• You must have a lawful basis and valid opt-in before messaging any contact, and honour opt-out requests.
• No spam, unsolicited bulk messaging, unlawful, deceptive, or prohibited content.
• You must not use the Service to harass, defraud, or infringe the rights of others.

Meta may rate-limit, restrict, or disable a WhatsApp number for policy violations. We are not responsible for actions Meta takes against your number or account.

5. Your data and your contacts

You retain ownership of your data and your contacts' data. With respect to that data we act as your processor and handle it on your instructions, as described in our Privacy Policy. You are the controller: you are responsible for having the necessary consent and legal basis to message your contacts and to route their data through the Service. Where we act as your processor, that processing is governed by our Data Processing Agreement, which forms part of these terms; by accepting these terms you accept it, and no separate signature is required.

6. Fees and billing

Paid plans are billed in AED at the prices shown on our pricing page or in your order. Some usage is metered (for example, synced conversion events), with overage charged per the applicable rate. Fees are exclusive of any taxes, which you are responsible for where they apply. WhatsApp conversation charges levied by Meta are separate and are your responsibility. Late or failed payment may result in suspension after notice.

7. Third-party platforms

The Service connects to third-party platforms you choose to use, including WhatsApp and other Meta products, Shopify, and Google. Your use of those platforms is subject to their own terms, and we are not responsible for their availability, changes, or actions. WhatsApp is a trademark of Meta Platforms, Inc.; Stravax Engage is an independent product and is not endorsed by Meta.

8. Availability and support

We work to keep the Service available and provide support appropriate to your plan, but we do not guarantee uninterrupted or error-free operation. Features labelled beta or early access are provided as-is and may change or be withdrawn.

9. Suspension and termination

You may stop using the Service at any time. We may suspend or terminate access for breach of these terms, a WhatsApp or platform policy violation, non-payment, or risk to the Service or others. On termination, your right to use the Service ends. We will make your data available for export for a reasonable period (typically 30 days), after which it may be deleted in line with our Privacy Policy.

10. Intellectual property

We own the Service, its software, and its design. You own your data. You grant us the limited rights needed to operate the Service for you. If you send us feedback, we may use it to improve the Service without obligation to you.

11. Warranties and disclaimers

The Service is provided "as is" and "as available". To the maximum extent permitted by law, we disclaim all implied warranties, including merchantability, fitness for a particular purpose, and non-infringement. We do not warrant any particular marketing, revenue, or deliverability outcome.

12. Limitation of liability

To the maximum extent permitted by law, neither party is liable for indirect, incidental, or consequential loss, or for lost profits, revenue, or data. Our total aggregate liability arising out of or related to the Service is limited to the fees you paid to us for the Service in the 12 months before the event giving rise to the claim.

13. Indemnity

You will indemnify us against claims and losses arising from your content, your messaging, your contacts' data, your lack of a valid opt-in or legal basis, or your breach of these terms.

14. Confidentiality

Each party will protect the other's non-public information and use it only to perform under these terms.

15. Changes to these terms

We may update these terms as the Service evolves. Material changes will be notified in the app or by email before they take effect. Continued use after changes take effect means you accept them.

16. Governing law

These terms are governed by the laws of the United Arab Emirates, and any dispute is subject to the exclusive jurisdiction of the competent courts of the United Arab Emirates.

17. Contact

Questions about these terms: [email protected], Stravax Group LLC, Sharjah, UAE.